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SAUEcommerce · Ecommerce growth

Saujette

A founder’s eye for designers, now selling online too.

Sector
Designer boutique, Larchmont and Southampton, New York
Project
Ecommerce growth
What we did
Design, Shopify, SEO, Email
Built on
Shopify, Google Search, Google Merchant Center, Klaviyo

The result

+267%Online sales, July to September 2026 vs 2025SHOPIFY · Q3 2025 VS Q3 2026

+34%
Visits from organic search, April to September 2026Google Analytics

A designer boutique in Larchmont and Southampton, New York. The Le Weekend launch, search foundations and every product rewritten for Google.

The situation.

A boutique of niche international designers, chosen by its founder, with almost every sale made in the two shops.

The brief.

Make the online store sell the way the shops do, and get each designer found on Google.

01

The world of Saujette.

The house’s campaign and its watercolor shopfronts, carried onto every page of the store.

The red gingham shirt, from the campaign
On the dock
The world of Saujette, in watercolor
Saujette, the identity in use
Saujette, the identity in use
02

Le Weekend, made to order online.

A product page for the house’s monogrammed shirt, with the monogram chosen online and its own story on the homepage.

03

Every designer, findable.

Structured data, a Google Merchant feed, clean collections and pages for each designer, so a search for a label finds the shop that carries it.

Saujette website: Home
Fig. 01Home
Saujette website: The boutique
Fig. 02The boutique
Saujette website: Events
Fig. 03Events
04

The emails.

The Le Weekend event email
05

Five hundred titles, rewritten.

Every product title and description rewritten designer-first, for Google and for Google Shopping.

The harbor, in denim
The harbor, in denim
Saujette, the work
Saujette, the work
Saujette, the work
Saujette, the work
Saujette, the work
Next caseANT

Anti

A Paris perfume house that travels through time, now selling in the US.

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